I seem to recall one of the only negatives posted in a road test back in the day about the new 1968 GTO was the use of stickers for emblems. They thought it cheapened the overall look. There were also a couple negatives about the look of the Endura bumper, as some traditional styling fans claimed that the bumper being body colored made it look like it lost its front bumper.
I believe the 1968 GTO was the first use of stickers as an emblem on a Pontiac (side stripes not included).
Think how futuristic this was, as less than 10 years later, most high-performance models were adorned with all sorts of stickers, and the body colored "bumperless" look became standard in the 1990's.
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My Bio: I am currently writing articles for POCI's Smoke Signals magazine and enjoy promoting and discussing the history of the Pontiac Motor Division.
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