Danica's net worth is only $18 mil, which is the same as AJ Allmendinger - and nobody claims that AJ is a marketing machine.
To most folks, $18 mil is a huge number, but when you consider:
Bobby Labonte's net worth is $45 mil
Tony's is $70 mil.
Dale Jr's is $300 mil.
By NASCAR standards, Danica is a pauper.
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