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#30
01-27-2009, 10:29 PM
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My Suggestion Story
Years ago, the question came to mind: "How could GM identify customers who might be sympathetic to buying a new GM product and give them each a coupon to buy said product at the employee discount.......... and best of all, let someone else pay the postage to send each coupon out as well as address the envelope?
Once that question is formulated the answer and suggestion is easy: the Christmas card list for each employee is a gold mine of customers. Give the coupons to the employees with the request that they enclose one with each Christmas card. I $ent in the $ugge$tion with vi$ion$ of $ugarplum$......."But the answer came back: We do not accept marketing suggestions" The next year, a stack of coupons arrived on each employee's work station with the request that they be enclosed in each Christmas card sent that year. Sigh...... My protests to management went for naught and I did mot get even one sugarplum. regards Citydesk175
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There are 2 rules for success in life: 1. Don't tell everything you know 2. ===================== There are 10 types of people in this world" those who know binary and those who don't ======================== |
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