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It's hard to believe that Pypes has been around for 15 years now. Many of you long time members may recall that Pypes got its start right here in the Pontiac community. Before Pypes was a brand, it was an accumulation of components assembled into a kit to fit the GTO. We had sourced a pair of tailpipes and X-pipe, added a choice of readily available mufflers from famous brands and sold them to many of you here on the PY Forums.

The PYPES name was soon after inspired by the PY forums. PY was short for Performance Years and seemed like an appropriate name for the forums. The 'PY' tag stuck and later the PYpes brand was born. . Otherwise, the company name would have been 'Pipes'!

Here was the initial announcement:

http://forums.maxperformanceinc.com/...d.php?t=428420

At some point, someone made the observation that PYPES stood for Performance Years Performance Exhaust Systems. Very clever but yours truly never even made that connection until someone brought it up to us years later.

Around 2005, we had a contest on these forums. We wanted a new name for our loudest muffler. One of our members came up with the winning name. 'Violator'. That muffler still remains one of our most popular mufflers.

Another marketing compliment we got was with our URL. http://pypesexhaust.com Many people citing how clever it was to put 'sex' in the middle as a subliminal reference. Again, I'd love to take credit for that but it was simply an accident.


Now to the reason for the trip back in time.....We think it's time to freshen up our logo. We'd like your opinion. Take a look at these logos and give us your vote.

I went with number one. I have done a lot of advertising as well as signage and the rule of thumb always was "bold and bright", no dark colors. So IMO number 2 is out. You can see why just in the photo. Every one sticks out except 2. Now, if you change the red to yellow it might make a big difference.

#1 has the most promise in my opinion.
Dark color on dark background is undesirable so #2 is not ideal unless you change the colors.

I like the simplicity of #1 because it is less dated and still communicates the product well (resembles bent tubing and laser CNC processes). The red tag line is unreadable on the dark background though....

Are you always going to have a dark background? If not, what colors are you using for white background?

Is there a reversed version?
Is it always stacked or is there a linear version?

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#2 is the best logo design, IMHO.

You could play with the colors to make some people happy if needed. But the actual design is a keeper. It looks like an exhaust.

#1 is the way to go. It looks like the evolution of the original logo- which is good for brand recognition. The little streak/star burst at the bottom gives it dynamic motion and suggests the image of an exhaust.

Not a fan of #2, no matter what the color. The big circle, while I understand that it is supposed to represent an exhaust, just looks like a big knob hanging off the logo.

I like #1.

My pick is #2, but with yellow instead of red. More "flash" to get their attention as it stands out more and makes them take a closer look.

#2, but color the letters and pipe yellow. The others remind me of the ‘80’s Sears logo.

I'm glad you said that not me. ;) But... I was thinking it too. LOL

Number 2 with a color change should grab more attention.

There will be a reversed version for placement on white background. Adding 4 with white background to the poll would have caused a lot of indecision. Some viewers would like one logo over another just because of it being on a white background.

That hurts....in light of Sear's recent bankruptcy announcement. :(


If you look at the Sears logo, it's got very old block letters and the swoop is curved like it was hand written. Side by side, I don't see the similarity but that's why we posted these logos! :)

I just uploaded a new image file that contains our original logo and the current logo.

#1 imo

X2,

This was the Sears logo from 1966 - 1984. I fail to see any similarities.


https://upload.wikimedia.org/wikiped...6-1984.svg.png

Here is the one they replaced it with from 1984 - 1994. A little closer, but not much.

https://upload.wikimedia.org/wikiped...4-2004.svg.png

I voted for #2, it stands out a bit from the others.

#1 it’s crisp and clean and to the point. What the heck, now I’m gonna need a new Pypes hat. Lol

Number 2, but change the red to yellow.
I think that would really stand out on the side of a Pro Stock car.

I like the flames, leave it alone.