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Old 02-17-2014, 09:54 PM
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mjm421 mjm421 is offline
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Quote:
Originally Posted by mike leech View Post
Not so sure about politicians getting to pick. Thats a given if you're same party as they are.

Celebrity endorsement is to capitalize on the fame and public opinion of the celebrity and attach it to your product.

What happens when the product fails?

What happens to the paid endorsement when the celebrity fouls up and pulls a tiger woods?
My point being what happens when celebrities do the opposite? What if Shaq came out and said this heat balm sucks. States it is portioned too small. Well, for Shaq it may not work but a normal sized guy will have no problem. It cannot be said that bad press in this instance didn't hurt. That head would be fine for 90% of peoples performance goals. That was never stated enough. Who gives a damn if we already had E or HP heads. No reason to run another option off the market. And yes I'm calling you, John, Jeff, and Jack Pontiac celebs. Consider it the highest of compliments please.

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